What is a Customer Data Platform and why it is important?

Customer Data Platform Retail Insights
What is a Customer Data Platform? The customer data platform, or CDP for short, is turning out to be progressively significant in organizations.  We should make the right decision while making the shift from legacy systems to modern databases. And what to consider during this time is the Customer Data Platform (CDP). Today, the marketer's reality is very perplexing, and client assumptions are high. Dedication goes to the organizations that can react to "client critical points in time" with Read More...

How omnichannel retailing is changing the retail industry?

What is omnichannel retailing? The retail industry has changed dramatically in the past few decades. With the rise of the internet, customers are less inclined to drive down to their nearest mall or shop. Instead, they are choosing to buy online or find items they need by searching for them on their smartphone. Omnichannel retailing is becoming more and more popular with retail stores because it enables them to reach customers on all of their devices, no matter the customer's location. Omnichannel Read More...

Adobe Commerce-Magento: Drive Sales and Customers

Drive Sales with Retail Insights
​​Adobe Commerce has authoritatively combined the marking of Magento Commerce and Adobe Commerce Cloud to the single brand, suitably named Adobe Commerce. Adobe Commerce Cloud (Magento) is perhaps the most inventive half and half tool that attention on facilitating the client experience. It offers perhaps the least difficult apparatus out there to deal with an eCommerce organization's movement with different devices and permit site directors to meet their business necessities. With Adobe Read More...

Store traffic may be down, but sales don’t need to follow

Store traffic may be down, but sales don't need to follow — improving shopper conversion is the key.

“I’m not sure whether I really need to re-platform or new platforms for omnichannel readiness?

Having right the mix of digital commerce, Fulfilment, Range (PIM) and Customer and Loyalty will seriously boost digital commerce success - right platform, save significant amounts of time, money, and resources

Can you rely on your platform and running even during your busiest sales periods?
How Read More...