Month: July 2021

Most companies do not have their own data environments connected in real-time. It results in disconnected experiences for consumers and the lack of a single source of truth about customers for the marketeer. The solution for these problems can be found in a CDP platform.  A Customer Data Platform (CDP) platform connects all the company’s customer data in one place. That means not only connecting a single customer ID from many different CRM instances. A CDP brings together the Read More...

1. How important is personalization in an online store? How can brands get creative on their sites?2. What role does AI play in improving product suggestions, conversion rates, and personalization?3. What are some key product data metrics to look for when planning inventory across sales channels?4. What are some product features and information that are most important to an online shopper?5. Are your channels optimized? Retail Insights helps you to drive sales with Omni Channel Engineering, Maximizing Read More...