Why Should You Choose Hybrid App Development?

As we all know, the goal of every mobile app is to reach as many users as possible and inform them about the business you’re running. Since hybrid mobile apps can work across multiple platforms, they can acquire large audiences. Hybrid mobile app development assists you in using a single codebase for various operating systems, thus saving the time and money required for the development.

At Retail Insights, we specialize in mobile engineering and offer end-to-end hybrid app development services in India. We utilize web technologies like HTML, JavaScript, and CSS, along with frameworks like React Native and Flutter to build applications that offer a seamless user experience. Our team of skilled professionals ensures that the app fulfills your business needs and remains operational at all times.

Custom Hybrid Mobile App Development:

We excel in building hybrid mobile applications using a single code base, leveraging technologies like JavaScript, JQuery Mobile, HTML5, and CSS3. Our expertise in frameworks like Sencha, PhoneGap, and Titanium ensures that our apps work seamlessly across platforms with native behavior, reducing development time and cost, and maximizing your return on investment (ROI).

Hybrid App UI/UX Design Services:

Our team excels in creating captivating UI and UX designs that enhance user engagement and drive strategic goals. By combining creativity, technology, and innovation, we develop intuitive and visually appealing interfaces, delivering excellent digital experiences that keep users coming back for more.

QA and Testing:

With our comprehensive QA and testing services, we ensure your mobile app is bug-free and delivers optimal performance. We employ both manual testing and test automation techniques to guarantee a user-friendly app that works flawlessly in various scenarios, providing a seamless experience to your users.

Migration and Upgradation for Hybrid Apps:

Our reliable migration and upgradation services ensure that your app performs well on different platforms and operating system versions. We seamlessly transition your app to newer versions, enhancing its features, and offer secure data porting when migrating to different technologies, frameworks, or languages, optimizing your business processes.

Technology Consulting:

For cross-platform mobile app development, our consultants provide expert guidance and tailor the best technology solutions to meet your requirements. We capture your operational data and convert it into roadmaps, features, workflows, and wireframes, maintaining constant communication to align with your dynamic needs.

Support and Maintenance for Hybrid Apps:

We offer comprehensive support and maintenance services to improve your app’s functionality and stability. Our maintenance engineers help you transform your application by removing non-functional features and implementing transformative functionalities, ensuring a glitch-free experience and modernizing your system.

Success Story: Sporting Goods Retailer

One of our notable success stories in hybrid app development involves partnering with a leading sporting goods retailer. The retailer aimed to expand its reach and provide a seamless mobile shopping experience to its customers. By choosing hybrid app development, they were able to cater to both iOS and Android users without the need for separate native apps.

Our team at Retail Insights designed and developed a custom hybrid mobile app for the retailer, incorporating features such as personalized product recommendations, real-time inventory updates, and a seamless checkout process. The app’s user-friendly interface and smooth navigation enhanced the overall user experience, resulting in increased customer engagement and improved conversion rates.

With our expertise in hybrid app development, we ensured that the app worked flawlessly across different devices and operating systems, providing a consistent experience to users. Through thorough testing and continuous optimization, we delivered a high-performance app that exceeded the retailer’s expectations.

The app’s success contributed to a significant increase in the retailer’s mobile sales, helping them establish a stronger online presence and stay ahead in a competitive market. Our ongoing support and maintenance services ensured that the app remained up-to-date and delivered a seamless experience to customers, further enhancing the retailer’s reputation and customer loyalty.

Choose Retail Insights as your trusted partner in hybrid app development!

Conclusion:

Mobile engineering has reshaped the retail industry, offering unprecedented opportunities to leverage retail insights effectively. Through React development, hybrid app development, and Progressive Web Apps, retailers can unlock the power of data-driven decision-making, enhance customer experiences, and stay competitive in a dynamic marketplace. By embracing these mobile engineering approaches, retail businesses can drive growth, build customer loyalty, and navigate the evolving landscape with confidence.

June 14, 2023June 14, 2023

Ensuring a Seamless TPM Journey: Empowering Trade Promotion Success

Trade promotions, accounting for over $500 billion in global expenditure, rank second only to COGS for CPG businesses, constituting approximately 20% of revenue. Effective trade promotions management (TPM) is crucial for overall business strategy. However, organizations face challenges in streamlining TPM operations and achieving higher ROI. Well-managed promotions have a positive impact on revenue, yet complex processes, fragmented data sources, and ambiguous responsibilities persist. Standardized solutions are lacking. In response, leading CPG/FMCG organizations are reassessing their TPM approach, seeking innovative solutions to improve metrics beyond effectiveness.

Why Choose Retail Insights for Trade Promotion Management?

At Retail Insights, our TPM services provide cutting-edge practices, solutions, and frameworks to revolutionize processes. Our approach leverages digital enablement, industry integration, analytics, and automation, delivering enhanced agility and accelerated operations. While the concept of running successful trade promotion operations may seem straightforward, implementing it successfully is anything but simple. Retail Insights has played a pivotal role in assisting CPG clients in identifying and achieving the objectives of an ideal TPM operating model. Our focus encompasses:

Cultivating an end-to-end view of trade promotions.

Accurately and timely measuring the performance of promotions.

Accelerating trade promotions through expert consultancy.

Furthermore, we offer a comprehensive range of services to our TPM clients, including Business Process Consulting/Advisory Services, Managed Trade Promotions Services, Technology Consulting and Implementation Services, and Analytics Advisory and Data Consulting.

Our Trade Promotions Management practice provides numerous benefits for our clients, including:

Improved operational efficiency.

Increased promotional effectiveness.

Enhanced customer experience.

Key Accomplishments:

Retail Insights has achieved remarkable milestones in trade promotions management. Our global delivery model focuses on optimizing processes, enhancing promotion effectiveness, and delivering an outstanding customer experience. With the trust of the top global retailers and the leading global CPG organizations, our industry collaborations have allowed us to accumulate invaluable best practices. Our benchmarking repository showcases industry-leading metrics, guiding us in providing the most effective strategies. We leverage proven in-house programs like Be-The-Navigator (BTN), Zero Distance, and design thinking, fostering transformation, ensuring consistent service delivery, and driving continuous improvement. These accomplishments demonstrate our commitment to excellence and position us as a trusted partner for exceptional trade promotions management.

We accredited implementation partner of Kantar Xtel

Success Story:

Retail Insights undertook a comprehensive end-to-end transformation of TPM operations for one of India’s largest consumer packaged goods companies. By leveraging analytics and implementing rich UI forms and interfaces, we significantly elevated TPM effectiveness and user experience. The result was a remarkable 50% increase in handled volumes without requiring an expansion of the team size.

June 1, 2023June 2, 2023

Accelerating Retail Success with Advanced Data Services

Empowering Frictionless Commerce Solutions

In today’s fast-paced digital era, retailers are constantly seeking innovative ways to stay ahead of the competition. With the abundance of data available, harnessing its power has become crucial for driving business growth and improving customer experiences. Data services, including data ingestion, ETL (Extract, Transform, Load), warehouse management, stream computing, machine learning (ML), scalability, reduced latencies, data governance, and accuracy, are instrumental in unlocking valuable insights. In this blog post, we will explore how Retail Insights, a leading global omnichannel technology company, leverages advanced data services to deliver transformative solutions for its clients.

Empowering Algorthirmic Commerce Solutions

Retail Insights, your partner for advanced commerce solutions, is an award-winning global omnichannel technology company. Their extensive range of core services, including omnichannel commerce implementations, algorithmic merchandising platform-led implementations, and connected data conversion optimization (CRO), enables retailers to unlock the true potential of their data.

Data Ingestion: Gathering Actionable Insights

Effective data ingestion forms the foundation of any successful data strategy. Retail Insights excels in leveraging robust data ingestion techniques to collect and process data from various sources such as online and offline sales, customer interactions, and marketing campaigns. By consolidating and standardizing data, retailers gain a holistic view of their operations, allowing them to make data-driven decisions with confidence.

ETL and Data Warehousing: Transforming Raw Data into Business Intelligence

Extract, Transform, and Load (ETL) processes and data warehousing play a vital role in transforming raw data into valuable business intelligence. Retail Insights employs state-of-the-art ETL methodologies to cleanse, validate, and enrich data, ensuring accuracy and consistency. Leveraging efficient data warehousing techniques, Retail Insights creates scalable and secure environments where retailers can store and access their data seamlessly. This enables businesses to drive data analytics, generate actionable insights, and improve overall operational efficiency.

Stream Computing and ML: Real-time Insights for Agile Decision-Making

The ability to process data in real time is paramount in today’s dynamic retail landscape. Retail Insights leverages stream computing technologies to analyze data as it flows, enabling real-time insights and faster decision-making. By incorporating machine learning algorithms, Retail Insights helps retailers identify patterns, predict customer behavior, optimize pricing, and personalize marketing efforts. These advanced capabilities empower retailers to stay agile and respond swiftly to market demands, enhancing customer satisfaction and driving revenue growth.

Scalability and Reduced Latencies: Meeting Growing Business Needs

As retailers expand their operations and handle ever-increasing volumes of data, scalability becomes critical. Retail Insights understands the importance of scalable data services and offers solutions that seamlessly grow alongside their clients’ businesses. By leveraging cloud-based architectures and distributed processing frameworks, Retail Insights ensures that data services can handle the growing demands of retailers while maintaining reduced latencies. This enables businesses to scale their operations without compromising on performance or customer experience.

Data Governance and Accuracy: Trustworthy Insights for Informed Decisions

Maintaining data accuracy and ensuring regulatory compliance is paramount in today’s data-driven world. Retail Insights recognizes the significance of data governance and implements robust frameworks to ensure data quality, privacy, and security. By establishing data governance practices, including data cataloging, metadata management, and data lineage tracking, Retail Insights ensures that retailers can trust the insights generated from their data. This instills confidence in decision-making processes and enables retailers to meet regulatory requirements effectively.

Case Study: Retail Insights Empowers ABC Retailers

To illustrate the transformative impact of Retail Insights’ data services, let’s consider a fictitious case study involving ABC Retailers. As a well-established fashion brand, ABC Retailers aimed to enhance their online presence and improve customer experiences. By partnering with Retail Insights, ABC Retailers underwent a comprehensive data services transformation.

Retail Insights implemented a robust data ingestion strategy, allowing ABC Retailers to capture and analyze data from multiple touchpoints, including their online store, social media platforms, and loyalty programs. Through efficient ETL processes and data warehousing, Retail Insights transformed raw data into actionable insights, enabling ABC Retailers to personalize marketing campaigns and optimize inventory management.

Leveraging stream computing and machine learning, Retail Insights provided ABC Retailers with real-time insights on customer preferences, enabling personalized recommendations and dynamic pricing. The scalability of Retail Insights’ data services ensured that ABC Retailers could seamlessly handle peak shopping periods without compromising on performance or customer satisfaction.

Furthermore, Retail Insights implemented stringent data governance practices, ensuring that ABC Retailers could trust the accuracy and security of their data. This enabled ABC Retailers to make informed decisions, comply with privacy regulations, and build customer trust.

Conclusion

In today’s data-driven retail landscape, advanced data services are indispensable for driving business growth and enhancing customer experiences. Retail Insights, as a trusted partner, offers a comprehensive suite of data services, including data ingestion, ETL, warehouse management, stream computing, ML, scalability, reduced latencies, data governance, and accuracy. By leveraging these advanced data services, Retail Insights empowers retailers to unlock the true potential of their data, make data-driven decisions, and stay ahead in the competitive market. Partner with Retail Insights today to accelerate your retail success through advanced data services.